CONTEST

An italian subsidiary company belonging to a foreign group evaluated the opportunity to extend/differentiate its business by developing it in the microscope sector, a marginal business line until then

ACTIVITY

A study of the sector was carried out, with the aim to identify the main reference markets worlwide, their growth forecasts and the dynamics of the competitive context. Downstream this ACTIVITY, a development plan and a connected document for the parent company have been prepared together with the management